Empire Secrets with Mariana Henninger
Think digital marketing and entrepreneurship... but fun as heck.
Come along on the online business journey of Brandmagnetic with founder Mariana Henninger, an EMMY-award® winning director turned *online empire builder* documenting the wins, fails and secrets she learns along the way -- keeping it real and holding nothing back.
In her own lighthearted geriatric millennial mom fashion (!) she shares her wins and lessons and also interviews other badass founders along the way, sharing their own secrets to massive success.
It's real, it's raw. It's funny! It's personal. But most importantly, empire secrets are revealed that will help you in your own business.
If you are looking for a fun online business bestie, you’re in the right place, fellow empire building rockstar. Lesssssgo!
Follow here for more ✨>> http://instagram.com/brandmagnetic
Empire Secrets with Mariana Henninger
EMPIRE DIARIES CHATS: Event Networking That Doesn’t Suck, Selling Like A Human And All About UX Launch Copywriting | Ep. 58
So, imagine this...
You’ve been in the digital space for years. You’ve built the funnels. You’ve crafted the email sequences. But something’s missing. It’s not just about making more sales. It’s about... connecting with your people.
In today’s episode of Empire Secrets, I sit down with my gal pal Laura Kendrick, a UX launch copywriter who agrees with me – we need to bring the humanity back into digital marketing. We laugh, we riff on what it’s like to navigate in-person digital marketing events, and at one point, Laura talks about why she’s been accused of “over-giving” in business—like that’s even a thing.
Laura breaks down her VIP days, where clients come in with all sorts of needs: a broken sales funnel, maybe, or just needing clarity. And instead of pushing them through some rigid process, she listens. She adapts. They figure it out together. It’s fluid. It’s human.
We both reflect on a shift happening in digital marketing. People are done being numbers in the screenshot of someone’s stripe account touting $100K months. They’re looking for connection. Real connection. And somehow, through all the noise, we’re finding ways to make that happen.
We talk about heart, boundaries, and making marketing about more than just sales. Isn’t that what we’re all craving? To be seen. To be heard. To feel like we matter—even in a sales funnel.
This is Empire Secrets at its most personal and I hope you’ll love it!
If we haven't yet - let's connect on Instagram! Find me at http://instagram.com/brandmagnetic