Empire Secrets of Digital Marketing with Mariana Henninger
Think digital marketing and entrepreneurship... but FUN as heck!
I talk to a savvy, growth-minded, established online business owners looking for sharp, often overlooked marketing tactics — stuff that cuts through noise and makes you go wait, what?!
Come along on my online business journey as I build Brandmagnetic.com... I'm your untraditional host, Mariana Henninger -- an EMMY® award-winning director turned *online empire builder* and this show is me, documenting the wins, fails and secrets I learn along the way -- keeping it real and holding nothing back.
If you want to be part of my story, the raw, honest and unfiltered journey from nothing to something -- follow this podcast!
In my own lighthearted geriatric millennial mom fashion (!), I share my wins and lessons, tears and laughs, and also interviews with other badass founders along the way, revealing their own secrets to massive success.
It's real, it's raw. It's funny! It's personal. But most importantly, empire secrets are laid bare that will help you in your own business.
If you are looking for a fun online business bestie, you’re in the right place, fellow empire building rockstar. Lesssssgo!
And if you want to ever chat with me directly, just DM me! ✨>> http://instagram.com/brandmagnetic
Empire Secrets of Digital Marketing with Mariana Henninger
The Hidden Reason You’re Avoiding Selling — And How to Unblock It with Lauren Shaw | Ep. 124
Lauren Shaw was on top of the world, taking an amazing trip in Patagonia... And then she got home, sat down at her computer… and just absolutely couldn’t get herself to do any work.
She knew exactly what needed to be done.
But something about the WAY she was selling (and her current program) no longer fit her life today.
In this episode, Lauren and I talk about what happens when your business is technically “working,” but your energy is whispering (or SCREAMING at you), telling you it’s time for a rebuild.
We unpack how to recognize those signals early — and how to reimagine sales in a way that feels supportive, human, and sustainable, especially in a world where AI is now part of the equation.
In this conversation, we cover:
📌 The moment Lauren realized her resistance wasn’t random – it was a signal
📌 How to tell the difference between discipline and misalignment
And then we pivot to talk about SALES.
📌 Where AI can support sales (and where it can erode trust fast)
📌 Why forcing yourself to sell harder is usually the wrong move
📌 What it looks like to rebuild a sales process around energy, clarity, and trust
If selling has started to feel heavier than it used to — or you’ve found yourself avoiding work you used to enjoy — this conversation will help you understand why… and what to do next!!
Links Mentioned
👉 Join Lauren’s workshop (or watch the replay) – the 2026 Sales Call makeover:
http://brandmagnetic.com/salescallmakeover
Get $200 off Lauren’s sales accelerator program using code MARIANA200
👉 Grab my Ultimate Cheat Sheet for a Brand Story That Converts
https://brandmagnetic.com/cheatsheet
If we haven't yet - let's connect on Instagram! Find me at http://instagram.com/brandmagnetic